{"id":2420,"date":"2025-04-24T07:47:57","date_gmt":"2025-04-24T07:47:57","guid":{"rendered":"https:\/\/thebarrelqcompany.com\/?p=2420"},"modified":"2025-04-24T07:47:57","modified_gmt":"2025-04-24T07:47:57","slug":"por-que-las-grandes-marcas-eligen-productos-pos-personalizados-en-su-estrategia-de-marca","status":"publish","type":"post","link":"https:\/\/thebarrelqcompany.com\/es\/all\/why-major-brands-choose-custom-pos-products-in-their-branding-strategy\/","title":{"rendered":"Por qu\u00e9 las grandes marcas eligen los PLV personalizados en su estrategia de marca"},"content":{"rendered":"<p>En el mundo del marketing corporativo, todo gira en torno a la experiencia de marca. Las grandes empresas invierten mucho en visibilidad, pero quieren algo m\u00e1s que una imagen bonita. Buscan herramientas que sean funcionales, sostenibles y distintivas. Esa es exactamente la raz\u00f3n por la que los productos POS personalizados -como nuestros barriles con marca, logotipos <a href=\"https:\/\/thebarrelqcompany.com\/es\/opciones-de-personalizacion\/encimeras\/\">tableros<\/a> y los expositores a todo color- son un elemento central de las estrategias de marca de muchas grandes marcas.<\/p>\n<p>Estos productos dan vida literalmente a su marca en el taller, en ferias comerciales o en entornos de hosteler\u00eda. En este blog analizaremos por qu\u00e9 estas soluciones a medida son tan potentes para las grandes empresas y c\u00f3mo nuestros productos marcan la diferencia.<\/p>","protected":false},"excerpt":{"rendered":"<p>In the world of corporate marketing, it\u2019s all about brand experience. Large companies invest heavily in visibility, but they want more than just a pretty picture. They\u2019re looking for tools that are functional, sustainable, and distinctive. That\u2019s exactly why custom POS products \u2014 like our branded barrels, logo tabletops and full-colour displays \u2014 are a [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2438,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,30],"tags":[],"class_list":["post-2420","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all","category-product-insights"],"_links":{"self":[{"href":"https:\/\/thebarrelqcompany.com\/es\/wp-json\/wp\/v2\/posts\/2420","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thebarrelqcompany.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thebarrelqcompany.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thebarrelqcompany.com\/es\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/thebarrelqcompany.com\/es\/wp-json\/wp\/v2\/comments?post=2420"}],"version-history":[{"count":3,"href":"https:\/\/thebarrelqcompany.com\/es\/wp-json\/wp\/v2\/posts\/2420\/revisions"}],"predecessor-version":[{"id":2431,"href":"https:\/\/thebarrelqcompany.com\/es\/wp-json\/wp\/v2\/posts\/2420\/revisions\/2431"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thebarrelqcompany.com\/es\/wp-json\/wp\/v2\/media\/2438"}],"wp:attachment":[{"href":"https:\/\/thebarrelqcompany.com\/es\/wp-json\/wp\/v2\/media?parent=2420"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thebarrelqcompany.com\/es\/wp-json\/wp\/v2\/categories?post=2420"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thebarrelqcompany.com\/es\/wp-json\/wp\/v2\/tags?post=2420"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}